Content & Audience
Primary Audience
ID86 serves builders and knowledge workers who need a practical answer now:
- Developers and engineers needing quick syntax or command references.
- Operators and DevOps practitioners looking for infrastructure patterns.
- Technical marketers and AI-assisted workflow builders.
- AI practitioners and prompt engineers.
The audience values speed, accuracy, and minimal friction. They are not looking for tutorials — they want to recall, confirm, or copy a solution.
Editorial Principles
| Principle | Application |
|---|---|
| Practicality | Prefer commands, examples, and checklists over broad introductions. |
| Speed | Keep the hero search-first and make references easy to scan. |
| Accuracy | Author in Markdown before publication; maintain the published page directly in WordPress Gutenberg afterward. |
| Consistency | Reuse the four topic categories and ID86 design tokens across all content. |
| Trust | Clearly disclose affiliate relationships and avoid deceptive lead capture. |
| Simplicity | Avoid heavy plugins for tasks a few lines of custom PHP can solve. |
Content Lanes
| Lane | Scope | Example Topics |
|---|---|---|
| Code | Languages, tools, development patterns | Git, Python, configuration |
| DevOps | Infrastructure, automation, deployment | Docker, Linux, CI/CD |
| AI | Prompts, models, AI-assisted workflows | Prompt patterns, model selection |
| Security | Hardening, threat modeling, secure workflows | SSH hardening, firewalls, secrets management |
Content Strategy
Every reference page should answer one concrete question or demonstrate one practical task. Examples:
| Question | Reference |
|---|---|
| How do I stage files in Git? | Git Quick Reference |
| What is the Docker Compose syntax for volumes? | Docker Compose Essentials |
| How do I structure a prompt for data extraction? | AI Prompt Patterns Reference |
| How do I harden SSH login on a new server? | SSH Hardening Checklist |
| What goes into a keyword research checklist? | Keyword Research Checklist |
Distribution
- Content is initially published in WordPress from the Markdown source repository.
- After publication, WordPress Gutenberg is authoritative for live content; Markdown is retained as the original source record and must not overwrite live edits.
- Category pages and internal links establish topical paths.
- Titles and excerpts describe the task solved, not the technology alone.
- The subscription bar offers a monthly digest of new references.
- The Recommendations page lists tools used by the site owner.
Conversion
- Low-friction email subscription above the footer.
- No popups, no content gates, no forced account creation.
- Affiliate links only on the dedicated Recommendations page with clear disclosure.